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What does a content manager need to know?
A responsible content manager promptly places high-quality materials on the site, updates product positions, converting information into company profits.
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Be able to work in a team
The content manager team is an SEO specialist, designer, site administrator. All of them are “in one team”, and the result of the work of not only the department, but also the success of the entire business depends on the consistency of their actions.
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Focus on results
A content manager must initially understand the task: what is the goal of the company and what tools related to the content of the site will help to build this work more efficiently.
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Follow the rule: quality, volume, deadline
Information needs to be published in a timely manner, packaged attractively, and site templates also dictate certain volumes in which the text must fit. In addition, if the information is corrected, the changes must be promptly reflected.
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Attract new visitors and retain existing ones
By all means, expand the audience of the portal, monitor competitor sites, select new key queries for search results, monitor the relevance of content, remove materials that do not correspond to the concept of the resource.